Cause Marketing
We know that health is the number one concern facing our community, province and country. Aligning your company with Trillium Health Partners (THP) can be a great way to deliver on your corporate social responsibility goals while also contributing to the health and wellbeing of our shared community.
Cause-related marketing is a marketing method where businesses align themselves with THP to promote their brand, products and services, while supporting a cause close to the hearts of employees and customers alike.
Opportunities for cause-related marketing are endless, but here are some common ways:
- Donate a predetermined amount to THP per product or transaction
- Donate a percentage of sales to THP
- Create a point-of-sale campaign
By giving back to THP, you’re communicating to your consumers, employees, leadership and community that you are invested in their health. Recognition and partnership benefits are available at various donation levels – from social media and e-newsletter promotion to naming a room after your company or in honour of an employee.

Connect with us today to develop a customized program that suits your goals. Please contact Deloan D’sa, Manager, Philanthropy, at (416) 262-7267 or deloan.dsa@thp.ca.